INSIDER SECRETS TO MARKETING WITH SAFELISTS -
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Chapter 9 - HEADLINES THAT WILL GET YOUR SAFELIST AD SENT TO THE TRASH BEND
Did you know that a recent study showed that over 37% of all legitimate email is blocked by the spam blockers? So 37% of your safelist ads may not be reaching their destination.
You may be losing subscribers to Opt-in lists or even sales!
Spam blockers read your messages and then determine what Spam is. The problem is that legitimate messages and spam may carry some of the same sales languages and ends up being filtered.
Safelist users need to figure out how to write our headlines and messages to avoid the spam filters.
You must check your headlines to determine if they will be classified as SPAM. Too many characteristics of spam (i.e. certain keywords, CAPITALIZED SENTENCES, etc., numbers) will get your e-mails filtered, put in the Junk Mail Folder or simply deleted altogether. You need to Spamcheck your e-mails.
Why? Because your safelist ad will not even reach your readers! Spam filters will filter it!
Words in your subject that get attention of the SPAM filters include:
There are many more.
Here is a list of recent subject lines that were filtered by Yahoo’s SPAM filters:
- Unbelievable Once in a Lifetime Opportunity
-Turn $25 a month to $46,600
-Need to make a quick $100
-44 chances of winning in the UK Lotto draw every
-INTERACTIVE SALES LETTER PRO
-Free valuable downloads available
-Webmasters Free Downloads-Secrets-Gambling School-Free - Vegas Trip&$500
-Send BULK EMAIL to MILLIONS!!
-Would You Like A 1.5% Return PER DAY???
-Earn $400 Monthly, Simply, Easily!
-YOU WILL MAKE MONEY! GET IN NOW!!
-Debt problems? WE pay YOUR debts!!
-Re-occurring Monthly Income...as much as you want
-Musical Instruments at LOWEST PRICES
-$$EVERYONE IS PAID!!: QUALITY COMMISSION POOLS!!
-*** YOUR PC needs JUVIO !!! and YOU will RELAX !!!
-Uncle Sam Will PAY You To Lose-Weight
-Show me the money !!!
-Your Success Starts Here. Learn To Earn
-An Incredible Deal
-E@SY List Cleaner - Full Resale Rights
-IT'S A MIRACLE
-Auto join THOUSANDS of Safe Lists !! **AWESOME**
-$$$$$Earn Extra Income
-Product Assembly at Home. Earn Cash.
-Can You Really Afford NOT to Read This?
Also, using all caps in your headlines will get your ad filtered. Subject lines such as “MARKETING YOUR WAY TO MILLIONS” should be avoided at all cost.
Symbols such as “$$$$” and in your subject will get your ad filtered. A good example of this is:
$$$$$Earn Extra Income
Using consecutive quotation marks in your subject lines will get you ad trashed. An example of this is:
Earn Cash Now!!!!!!
Avoid using numbers in your safelist subjects. Can you tell why the following headline was filtered?
Earn $400 Monthly, Simply, Easily!
The above subject could just as easily been filtered by the word “Earn”, the symbol “$” as well as the number “400”. This ad had little chance of getting pass the SPAM filters.
The bottom line is that you must check your e-mails to determine if they will be classified as SPAM.
Remember, too many characteristics of SPAM. Remember, certain keywords, CAPITALIZED SENTENCES, certain symbols, numbers, etc.., will get your e-mails filtered, put in the Junk Mail Folder or simply deleted altogether. You need to Spamcheck your e-mails.
One of the best ways to get your safelist ads opened is to use the "FREE" in the subject. However, that word is pick up by the SPAM filters and will send your email to the trash bend in the wink of an eye. However, you can still use the word "FREE" by disguising it. Instead of using "FREE", use "FR^E^E", "F.R.E.E", "FR@@", FR^E, “F/R/E/E” or "FR##".
There are arguments that the above “TIP”, using the word, “free” in the subject does not work. I personally would not use the words "FR^E^E", "F.R.E.E", "FR@@", FR^E, “F/R/E/E” or "FR##" in the subject using ezine ads, google ads etc…
This concept works better with safelist ads. However, the best way to find out if it works for your product is to test your ad and then determine if you are getting responses. If you are getting responses, then continue to use the words "FR@@", FR^E, “F/R/E/E” or "FR##" in your subject.
If you do not get responses, then discontinue using words like "FR^E^E", "F.R.E.E", "FR@@", FR^E, “F/R/E/E” or "FR##" in your subject. The key here is to test your safelist ads.
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